Archive for advertising

Der Kunst ihre Freiheit [and the scare of the nude]

Posted in Books, pictures, Travel with tags , , , , , , , , , , , , , on February 17, 2018 by xi'an

A poster campaign advertising for several exhibits of modernist painters in Vienna, including major paintings by Egon Schiele, has met with astonishing censoring from the transport companies posting these advertisements. (And by Facebook, which AIs are visibly too artificial and none too intelligent to [fail to] recognise well-known works of art.) Not very surprising, given the well-known conservatism of advertising units in transportation companies, but nonetheless appalling, especially when putting these posters against the truly indecent ones advertising for, e.g., gas guzzling machines and junk food.

only in India… [jatp]

Posted in pictures, Travel with tags , , , , , , , on January 21, 2018 by xi'an

Last time I visited India, I highlighted an advertisement for a machine-learning match-making system. This time, while eating a last aloo paratha for breakfast in Kolkata, I noticed ads for Hindu temples on the back of my Air India boarding passes which are actually run by the State of Gujarat rather than the temples themselves. (Gujarat is India’s westernmost state.)

The Magicians [#2]

Posted in Books, Kids, pictures, Travel with tags , , , , , , , on October 1, 2016 by xi'an

magicienIn a minor key coincidence with my book review last week, I spotted this advertising board on my métro platform this morning. Announcing the diffusion of the first season of The Magicians on the French SyFy [sic] channel. (Next to this board, a more relevant one from Droit au Logement.)

unmistakable hints of being in the US

Posted in pictures, Travel with tags , , , , , , , , on August 27, 2016 by xi'an

art brut

Posted in pictures, Travel with tags , , , , , , on August 5, 2015 by xi'an

bulmich

…et sinon Mr Cardoso réussit là où les ont échoué!

Posted in Kids, pictures with tags , , , , on June 29, 2014 by xi'an

cardoso

A similar flier, a few days later. With very precise (if incoherent) guarantees! And a fantastic use of capitals. Too bad Monsieur Cardoso could not predict the (occurrence of a) missing noun in the last sentence…

60k versus 65k

Posted in pictures, Running, Travel with tags , , , , on August 25, 2012 by xi'an

An add in Melbourne took a while to click in (for me!): it represented a woman projected on the hood of a car with the legend 65k and the same woman prostrated in front of the same car with the legend 60k… I was seeing this ad every day when driven to Monash and could not see the point as I was interpreting 60k as 60kg! So it sounded like a weird campaign for a new diet… After a while, I eventually got the point that it was a campaign towards speed reduction and against drivers thinking that 60km/h does not differ much from 65km/h. (I could not find a reproduction of the campaign posters on the official site.) Besides this misinterpretation, I find the message rather unclear and unconvincing: while driving more slowly obviously gives a driver more time to react, the 60k/65k opposition could be replaced with a 55k/60k opposition and would not make less or more sense. Furthermore, the variability in driver’s reactions and car behaviours is likely to influence the consequences of an impact as significantly as a reduction of 5km/h…